The PlayStation Move is now less than a month from hitting stores shelves, and it looks like some Sony execs are already busy starting to manage expectations. Speaking with Eurogamer this week, Sony Computer Entertainment senior vice president Ray Maguire chose to compare the Move‘s launch to that of the EyeToy for the PlayStation 2, saying that “exactly as with EyeToy in the PS2 days, it’s a product that needs to be sampled. You need to get your hands on it. You need to understand it. You need to try it.” Maguire further went on to say he’s “not particularly” expecting “massive” day one sales, but that he expects sales to grow as word of mouth spreads. In other PlayStation news, Sony’s Kaz Hirai seems to have effectively ruled out a download-only future for the eventual PS4 in an interview with MCV, with him saying that a “digital future is over ten years away.” Hirai then went on to note that “we do business in parts of the world where network infrastructure isn’t as robust as one would hope,” and that “here’s always going to be requirement for a business of our size and scope to have a physical medium.” No word if that also applies to Sony‘s future handhelds as well.